Mini and Mighty

The Small Business Marketing Consultancy

Hello. Welcome to Mini and Mighty.

Mini and Mighty is a marketing consultancy specifically aimed at small organisations, working across all sectors and covering the full marketing mix. We do everything from websites and branding to copywriting, social media and strategy. Our whole ethos is based around helping micro and small businesses flourish. We are passionate about transferring skills and empowering small businesses to be self-sufficient with their own marketing.

We work flexibly and provide completely transparent pricing options which are fixed so there will never be any nasty surprises.

Small craft businesses are having their day

The share price of Etsy finished up 86% on its first day of trading on the stock market as it raises money to expand its businesses.

This is just an indication of the demand for small craft businesses. The fact that investors are prepared to pay such a high premium for shares in Etsy demonstrates that huge growth is anticipated in the sector.

Etsy has been in operation since 2005 and provides a similar service to Not On The High Street but is also billed as a competitor to Alibaba, Amazon and eBay.

These websites provide an invaluable service to small craft businesses who create bespoke items as they enable them with an opportunity to reach a much wider audience. Similarly, buyers have a wider choice on where they can shop and have the reassurance that the items sold are from trusted suppliers.

There is a definite trend towards buying unique products - things that can be customised/personalised - and supporting local businesses. There's also a sense of well being that comes from giving money to an individual creating beautiful jewellery, for example, rather than to a multinational. To this end, long may this trend continue.

@ 2017 Mini and Mighty. Small Business Marketing Consultancy based near Guildford, covering SW London, Surrey and beyond,